Outdoor adventure company in Thunder Bay, Ontario. Offering hiking, climbing and fishing tours at ‘The Sleeping Giant’. This film production company offers more than just a day in the sun. The branding had to fulfil large scale applications such as vehicle decals, to creative illustrative t-shirts, be segmented for animated elements and furthered for digital assets for social media.
CHALLENGES: • to convince the client that they also needed a symbol since they wanted their logo to function in so many ways